Sustainable nature-based tourism

35) Promote nature-based tourism and the recreational use of natural areas in ways that are sustainable with regard to conserving biodiversity and the Sámi culture and traditional livelihoods, in line with the Government resolution on recreation in natural areas and nature-based tourism and Finland’s Tourism Strategy to 2020.

Responsible institutions: Ministry of the Environment, Ministry of Employment and the Economy, Ministry of Agriculture and Forestry, the Sámi Parliament

Schedule: 2013–2020

Status in 2018:  The action plan of the cabinet of Prime Minister Juha Sipilä included a key project, Environmental Politics with Confidence and Honesty, which includes the objective:” The aim is to secure the level of nature protection and to increase the local acceptance of protection actions through transparent collaboration and involving decision-making. National and international recreational and nature-based tourism will be increased.”

In the Government’s mid-term assessment, it was decided to launch the Tourism 4.0 Action Programme as a main action of the latter mid-term (2018–2019). As a part of this action programme, the preconditions for nature-based tourism will be enhanced, for example by allocating four million euros to the improvement actions of nature-based tourism administered by Metsähalllitus. Furthermore, the Tourism 4.0 Action Programme includes the actions from the project Sustainable Tourism in the Arctic of Visit Finland, though which corporations in the tourism sector are educated to consider all aspects of sustainability, i.e. the environmental, sociocultural, and economic consequences.

The Government’s action plan also refers to the Principal Decision on Recreational and Nature-based Tourism and Finland’s Tourism Strategy to 2020. However, the cabinet of Juha Sipilä regarded these as inoperative.

Further information: Tourism 4.0 Key Project – Fast Growth and Jobs From Tourism at the pages of the Ministry of Economic Affairs and Employment https://tem.fi/en/tourism-4.0-action-programme